Cookies Policy
Last updated: 6 November 2026.
What cookies and similar technologies are
Cookies are small text files placed on your device when you visit a website. They store information that can be read by the site on future visits or by third parties whose services are integrated. Similar technologies include pixels, web beacons and local storage objects that perform comparable functions by accessing or storing data on your device.
These files may contain identifiers, preferences, session details or usage patterns. They enable websites to recognise returning visitors, remember choices and support core functions without requiring repeated entry of information.
Why this site uses cookies
penrafta operates a commercial platform focused on professional media feeds, live signal management and content distribution for broadcasters. Cookies support reliable delivery of high-quality video services, maintain user sessions during live operations and help ensure the platform functions securely and efficiently for professional users in the United Kingdom.
Without cookies certain essential features would fail, including login persistence and signal monitoring interfaces. Analytics cookies allow measurement of performance so technical improvements can be made to live feeds and distribution tools.
Categories of cookies used
Strictly necessary cookies
These enable core functions such as secure login, session management for live video control rooms and protection against fraud. They are always active and cannot be switched off without breaking essential services.
Functional cookies
These remember user preferences such as dashboard layouts, video player settings and regional feed preferences to improve usability for media professionals.
Analytics or performance cookies
These collect aggregated data on how visitors interact with pages, video players and distribution tools. Information helps identify technical issues affecting live signal quality and content delivery speed.
Advertising or targeting cookies
These are used only where permitted and track interest in professional services to deliver relevant information about new feed management features or broadcasting solutions.
Social-media cookies
These may be set by integrated professional networks when users share content related to media operations. They facilitate sharing of case studies or technical updates within industry circles.
First-party versus third-party cookies
First-party cookies are set directly by penrafta and relate only to activity on this domain. Third-party cookies come from external providers that supply analytics, video delivery or security services. Both types are listed in the provider table below with their specific purposes and durations.
Session versus persistent cookies
Session cookies exist only while the browser is open and are deleted when the session ends. Persistent cookies remain on the device for a defined period or until manually removed. Retention periods range from a few hours for live session tokens to two years for certain preference settings, always limited to what is necessary for the stated purpose.
Data handled and purpose of each category
Necessary cookies process device identifiers and authentication tokens to keep users logged in during extended live production sessions. Functional cookies store interface preferences. Analytics cookies record page views, video load times and error rates to maintain broadcast reliability. All data is processed under the UK GDPR and PECR rules applicable in the United Kingdom.
Consent or exemption basis for each category
Strictly necessary cookies rely on the legitimate interests exemption under PECR because they are essential for service delivery. All other categories require prior consent, which is obtained through the site-wide cookie banner. Consent can be withdrawn at any time without affecting the lawfulness of processing already carried out.
Cookie providers and durations
- Essential session token: first-party, necessary, expires at end of browser session.
- Preference storage: first-party, functional, expires after 12 months.
- Performance measurement: third-party analytics provider, analytics, expires after 24 months.
- Video player settings: first-party, functional, expires after 6 months.
How the consent manager works
The site-wide cookie banner allows users to accept or reject non-essential categories before any such cookies are set. Preferences can be changed later by revisiting the banner controls available on every page. Withdrawal of consent takes immediate effect and stops further collection by those categories.
Browser-level controls
Most browsers permit users to block or delete cookies through settings menus. Disabling necessary cookies will prevent login and live monitoring functions. Users should consult their browser help resources for exact steps and understand that some platform features may become unavailable.
International transfers
Some third-party providers may process data outside the United Kingdom. Appropriate safeguards such as UK-approved standard contractual clauses are in place. Further details appear in the Privacy Policy, which should be read together with this Cookies Policy.
Policy changes and contact
This policy may be updated to reflect legal or operational changes. The current version date appears at the top. Questions about cookies or data practices should be directed using the contact form on the Contacts page or by writing to [email protected], 6 Union Court, 20-22 Union Road, London, SW4 6JP, United Kingdom or calling 01483 234344.
